Russ Florence

Partner, President and Chief Operating Officer

“Great acts are made up of small deeds.”

— Lao Tzu

Years with STF

Years in Profession

consecutive years attending the College World Series


of my neckties are orange

Russ Florence

Partner, President and Chief Operating Officer

Email | C:918-633-8587 | OFC:405-602-2000

Russ Florence is a partner, president and chief operating officer at Schnake Turnbo Frank, leading the firm’s Oklahoma City office.

Russ brings a broad range of communication and management experience to the firm. With experience in journalism, corporate leadership and consulting, he brings a multi-faceted, balanced perspective to his clients. His expertise includes strategic planning, executive coaching, reputation management, crisis communications, media relations and integrated communications.

Russ joined Schnake Turnbo Frank in 2001, and became a partner in 2007. He maintains a key role in leading the company’s strategic growth and external affairs.

Before joining the firm, Russ managed corporate communications for the BOK Financial Corporation. He relies on every facet of his experience – journalism, nonprofit, corporate and entrepreneurism – in his work today. Russ is a frequent speaker to universities, professional associations and business groups.

Education: bachelor’s degree in agricultural communications from Oklahoma State University; Duke Executive Leadership Program, Fuqua School of Business, Duke University

Community Involvement: Oklahoma Center for Community and Justice, past chairman; Oklahoma City National Memorial, board of trustees; Greater Oklahoma City Chamber of Commerce, board of advisors; YWCA of Oklahoma City, board of directors; Oklahoma Caring Foundation, board member

Accolades: Downtown OKC Rotary Club, Rotarian of the Year, 2015-2016; Oklahoma State University School of Agricultural Communications, Graduate of Distinction, 2007; International Association of Business Communicators, Tulsa chapter, John Hartman Communicator of the Year, 2001

Passions: music, baseball, reading, running and Mexican food



The key to business development in a B2B world

The key to business development in a B2B world

It’s not what you know but who you know.

We’ve all heard it before but I believe the old adage – especially in the business-to-business world – should say, “It’s what you know and who you know.”

Three ways to improve relationships with co-workers

Three ways to improve relationships with co-workers

To some, the thought of developing relationships with co-workers is a daunting idea. But it can lead to valuable partnerships which are mutually beneficial in business. And if that’s not enough, these relationships are sure to come in handy the next time you’re on a tight deadline or need some support.

Here are three quick tips for improving your relationship with co-workers.